SANDEEP KUMAR SINHA

Handling the business for states of Maharashtra, Gujarat & Goa with the help of Branch Managers & teams at 6 Branches.  Re-Establishing Mayur, which was once a respected brand in the assigned Markets.  Appointment of new dealers, adding prestigious names in the region as distributors for the brand Mayur.  Increase sales volumes from Rs.200 Lakhs to Rs.600 Lakhs per month in this financial year.  Tapping reputed Architects, Engineers and Contractors in various markets of the zone.  Credit Control & Branding exercises.

Key Achievements and Responsibilities:  Regional-Head at Bareilly since September 2015, looked after Rohilkhand & Uttrakhand.  Obtained ever highest sale at Bareilly RMO in September 2015 with a volume of 19000 Mt.  Expanding dealer network &handling existing dealers proactively to stablise a sales volume of 25000 Mt. at Bareilly RMO.  Successfully supervised marketing team of 16, 261 dealers of Lucknow region to consolidate position of Prism Cement in Central & Eastern UP. Accountable for sale of 25000 MT (Rs.13Crore) per month.  Established Prism as the 2 ndlargest selling retail cement brand in Lucknow district of Uttar Pradesh.  Launched Prism in Faizabad which has culminated in a sales of 7000 MT as of today.  Launched Prism in Gonda & Basti in August – October 2010. Gradually increased the monthly sales of Prism to 5000 Mt..  Turned 85% sales against advance payment from 3 days credit.  Part of core team in strategic planning for handling sales as the capacity increases from 2.5 million tonnes to 6 million tones.  Achieved consistent success in prime positioning of Prism brand, by constant monitoring of Market trends and analysis of MIS reports.  Organised various branding exercises to increase visibility & brand pull of brand Prism

Handling entire East, North –East, Bhutan & Nepal. Instrumental in creating an environment in consistently achieving record sales, revenue & profitability. Business increased from Rs.6 Cr to Rs.7.5 Cr. Handling a team of 19 people.  Restructuring, revitalising and implementing new plans for physical distribution & customer service helped earn good equity with the channel partners.  Successful blueprint for expansion of the distribution network & consolidation saw significant growth in dealer network with the organisation emerging as a force to reckon with against competition, and also resulting in better sales realisation.  Optimised fund flow in terms of improved credit & business risk management.  Initiated brand management, specifiers meets, promotional events, advertisement, publicity and various other activities.

Re-Establishing Kitply, which was once the most respected brand as the premium brand. Handled a team 0f 17 people. Handled Maharashtra (excluding Mumbai & Pune), Chattishgarh & Madhya Pradesh.  Appointment of new dealers, added four most prestigious names in the region as distributors for the brand Kitply.  Increased sales volumes from Rs.12 Lakhs to Rs.70 Lakhs per month.  Increasing market penetration thereby increasing volumes. Could clinch number of institutional deals.  Organizing Dealer meetings and technical seminars for Architects, engineers and carpenters.  Instrumental in solving many bad debt cases.

Establishing Sharon, presently number one brand of south India, as a premium product in the Western Zone.  Appointment of new dealers, added two most prestigious names in the region as distributors for the brand Sharon.  Increased sales volumes from two to eight truckloads per month.  Increasing volumes through retail and institutional sales, ensuring efficient and timely payment collection Organizing Dealer meetings and technical seminars for Architects, engineers and carpenters.

Successfully managed marketing team of 16, 34 distributors & 1400 retail counters to consolidate position of Ambuja Cements in Mumbai. Accountable for sale of 22000 MT(Rs.6 Crore) per month.  Established Ambuja as the largest selling cement brand in Raigad district of Maharashtra.  Increased sales in Raigad from 150 MT in May 1998 to 4500 MT per month by the month of May 2000.  Established new branch office of GACL in Raigad.  Achieved consistent success in prime positioning of Ambuja brand, by constant monitoring of Market trends and analysis of MIS reports.  Earned the nickname of ‘company troubleshooter’ by efficiently handling crisis situations on numerous occasions.  Maintained excellent Dealer relationships and organized productive outstation tours

Key Achievements and Responsibilities:  Increased client base in transport industry and organized tie-ups with various Automobile Dealers.  Ensured receipt of timely payments from the clients.  Supervised and coordinated activities of Direct Sales Agents.